El Blog de Javier Rodriguez

Innovación, Investigación, Marketing, Modelos de presencia y de negocios en la red (Web 2.0, Publicidad), Seguridad

La belleza de una buena tipografía


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Para llevar a cabo una presentación éxitosa uno de los factores que ayudan a atraer a punto adicional de atención es un buen PPT, y para que un PPT tenga un diseño atractivo son muy importantes las tipografías seleccionadas. Ya lo decía Steve Jobs en su memorable discurso de graduación en Standford, a partir del […]

Posted in Formación, Marketing Tagged Arte, Marketing, Presentaciones Leave a comment

Los anuncios de la TV más decisivos para la compra


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Según una encuesta de la consultora Harris Interactive el 37% de los norteamericanos cree que los anuncios de TV son los más útiles a la hora de tomar sus decisiones de compra, mientras cerca del 50% ignoran completamente los banners que se encuentra en las webs. Como buena noticia para el sector online, un 14% dice tener […]

Posted in Marketing, publicidad Tagged Marketing, publicidad Leave a comment

Apple baja precios estratégicamente


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Leo en BusinessWeek hoy «Apple Cuts Prices Strategically» hablando que Apple anunciaba ayer una bajada de precios de sus productos más buscados. Apple sacará un iPhone de $99, bajará precios de algunos de sus laptops Macbook Pro a la vez que anunciaba en un evento para desarrolladores las nuevas posibilidades de su Apple Store de […]

Posted in apple, Marketing, Tecnologia Tagged apple, Estrategia, Marketing Leave a comment

Top lectores RSS


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Estos días mantenía un debate sobre el mercado de los lectores RSS web. Aquí van algunos datos de mercado. Los datos provienen siempre de las visitas auditadas por FeedBurner, al final, la fuente que audita las visitas de la mayor parte de los Blogs y medios de Internet que lo utilizan. A principios de 2007 […]

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